Coordination of cooperative advertising models in supply chain when manufacturer offers trade-credit (PJO)
Volume 9
Number 4
pp. 709-719

Coordination of cooperative advertising models in supply chain when manufacturer offers trade-credit
Xiaojuan Zhang, Yong Wang and Shengjie Li

Key words Mathematices Subject Classification
supply chain, cooperative advertising, trade-credit, capital constraint 91A40, 91B60, 90B50

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